Press Release Articles

1. London Calling – The Capital Fights Back

By Robin Richmond With the recent problems in London it is a depressing fact that the city will be portrayed in a negative light across the globe. As with all tragedies such as the London bombings people start to associate a particular place with the terrible events that went on. The tourism industry in London has undoubtedly been affected with many people cancelling trips and holidays to the capital. While thes... read more

2. The Ultimate PR Edge: Getting Reporters To Open Your E-Mails

By Bill Stoller The Ultimate PR Edge: Getting Reporters To Open Your E-Mails by Bill Stoller, Publisher Free Publicity, The Newsletter for PR-Hungry Businesses http://www.PublicityInsider.com/freepub.asp You know that getting publicity is vital to the health of your business. You probably also know that e-mail is the way most publicity seekers get in touch with reporters to score that precious cover... read more

3. SMASHING THE MYTH OF THE PRESS RELEASE

By Bill Stoller SMASHING THE MYTH OF THE PRESS RELEASE by Bill Stoller Founder, PublicityInsider.com http://www.PublicityInsider.com/ A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored. The lesson: demo tapes ... read more

4. Park your garage sales on the Internet

By Donald Lee You have been planning your garage sale for weeks now. Your garage, as well as you whole home, is stuffed with old records, books, clothing, vacuum sweepers, and other odds and ends that you have no use for anymore. Instead of just tossing your clutter into the neighborhood landfill, you’ve decided to hold one of the most time-honored traditions in civilization—the garage (or yard) sal... read more

5. The Four Seasons of Publicity - Building an All-Year Publicity Machine

By Bill Stoller The Four Seasons of Publicity - Building an All-Year Publicity Machine by Bill Stoller, Publisher Free Publicity, The Newsletter for PR-Hungry Businesses http://www.PublicityInsider.com/freepub.asp If you’re like most publicity seekers, you probably think one project at a time. You’ve got a new product coming out in April, so you send out a release in March. You’ve hired a new executive... read more

6. Luxury Hotel Breaks – Avoiding the hotel horror stories

By Robin Richmond When looking for hotel accommodation most people are very price driven in terms of making their choices. Finding out where you want to go and how cheaply you can stay there are very often the only factors that are taken into consideration. Couple this with the British attitude of “making the best of a bad situation” and being too accommodating when it comes to poor service, and it is no wonder t... read more

7. The Warning signs of Online Fraud and How to avoid it

By Donald Lee The number may seem grim for Web-based commerce. In 2004 in the Unites States alone, computer users logged in more than 207,000 Internet fraud reports to the U.S. Internet Crime Complaint Center. If you look hard at this number, you may be astounded, and a good bit frightened, by the implication. You may ask, “Is it really safe to buy and sell at an online site?” Put simply, the answer is: yes... read more

8. 7 Tips to Get More Mileage Out of Your Online or Offline Publicity

By Bill Stoller 7 Tips to Get More Mileage Out of Your Online or Offline Publicity by Bill Stoller, Publisher Free Publicity, The Newsletter for PR-Hungry Businesses http://www.PublicityInsider.com/freepub.asp You worked hard to get a story on your business in a popular website or your local paper. Don't let your efforts ends there -- here are seven tips to help you maximize your online and offline p... read more

9. 3 ELEMENTS TO A DEAL-SEALING CLASSIFIED AD

By Donald Lee Have you ever wondered why your perfectly fine classified ad fails to attract the attention you desire? There should be dozens—no, hundreds—of perspective buyers swamping your e-mail inbox with offers. After all, you are offering a mint baseball card, a vintage coat, pristine used car, those wholesale-priced sporting goods, and whatever other attractive items are in your inventory. Instead, you on... read more

10. Oasis At Home And Away With Superbreak

By Robin Richmond Mancunian rockers, Oasis, are on tour in July playing tracks from their new album, ‘Don’t Believe The Truth’. This new recording the sixth Oasis studio album – their first since the number one multi-million selling Heathen Chemistry, released in 2002. The album include the UK number one smash hit “Lyla” – which is bound to prove very popular at their concerts along with timeless classics such as... read more

11. Flights, Hotels and Gibraltar Weddings

By Amit Verma Looking for a new and exciting destination in which to get married but need not be expensive? Want a beach, sunshine and an English speaking location but don’t want to travel miles away? Want your closest friends and family to attend your Big Day without burdening them with the huge cost (and embarrassment) of travelling transatlantic? Then consider getting married in Gibraltar, just a shor... read more

12. 2005 West End Theatre Review

By Robin Richmond It is perhaps in the nature of the British psyche that they don’t realise how good they have got it on their own doorstep. The annual Edinburgh Festivals are regarded world wide as some of the best Europe has to offer in terms of film, literature and music. However, only a third of the visitors are locals. In past times there has been is a similar pattern with London’s West End. For years visi... read more

13. Beating the Summer Blues – Five great post summer activities

By Robin Richmond It may be the end of summer and dangerously close to the slippery slope that leads to dark nights and cold weather but that doesn’t mean you can’t have any fun between now and Christmas! This Autumn sees a tremendous range of events and shows across the UK that will keep even the most depressed of summer sun lovers happily occupied. 1. Little Britain Live in Brighton Little Britain is th... read more

14. How Small Companies Can Survive on the Publicity Island

By So you're not the industry leader. Maybe you don't have a whiz-bang product and your CEO (alas) is not charismatic. Does the media basically ignore you? Are you a "survivor" or have you been voted off the publicity island? No matter how good your story is, competition for the media's attention is always intense. Articles and news reports give you much more credibility than web sites, ads ... read more

15. Restoration in Russia: Inevitable and Much Needed

By Alexey Pushkov, translated by Helen Shelestiuk Handing over power to Vladimir Putin in 1999, Boris Yeltsin sought to preserve the political alignment of forces and coordinates he set during his rule in Russia in 1991-1999. The project 'Heir' did not only imply selecting a man from Yeltsin's 'camp', but the one who would preserve the status quo of the regime. This is indicated, among other things, by the fact that he insisted on his key men Ale... read more

16. 1,001 Deals and Steals: A Guide to Online Classifieds

By Donald Lee Some naysayers way back in the 1990s predicted that online shopping wouldn’t last. Sure, and they said television was a passing fad, too! As we all know, just the opposite has occurred. There’s a television in every household, and more than likely, the homeowner bought their television online—along with his books, music CDs, clothes, and maybe even his home. Internet shopping is bigger than eve... read more

17. Protect your pets from the pound

By Donald Lee Pets are people, too. At least, that’s the way they should be treated by their owners. The sad reality, though, is that a lot people own pets when they’re really not ready to care properly for their little furry friends. Or they just don’t know how to love, clean, and treat a cat, dog, or other animal the right and humane way. What happens to these poor animals? Many end up in shelters, lost and u... read more

18. Royal Fever Hits the UK!

By Superbreak.com Just days before the much talked about wedding of Charles and Camilla, Royal fever is hitting the UK! Those who don’t get their own personal invite to the wedding in Windsor could try one of the latest ‘royal packages’ from short break specialist, Superbreak (http://www.superbreak.com). Packages include private tours of the Crown Jewel, Buckingham Palace and Clarence House combined with overnight ... read more

19. The Edinburgh Festival – Why Brits are missing out

By Robin Richmond The annual Edinburgh Festivals are regarded world wide as some of the best Europe has to offer in terms of film, literature and music. Every year it is estimated that the population of Edinburgh doubles as the city becomes one of the most vibrant places to be in all of Europe. However, despite this worldwide recognition, only a third of the visitors are locals which means many Britons are failin... read more

20. Resellerspanel.com Launches an Automated PHP Script Installer

By Resellers Panel Resellerspanel.com (www.resellerspanel.com), a UK-based reseller hosting provider, which boasts some 30 000 resellers, announces that an automated script installer called Elefante Installer has been made available in Resellerspanel.com’s web hosting control panel. The Elefante Installer is a PHP web application services installer with which customers can automatically install various PHP script pa... read more

21. How to Tap in to the Holiday Publicity Bonanza

By Bill Stolle Have Yourself a Merry Little Christmas - How to Tap in to the Holiday Publicity Bonanza by Bill Stoller Founder, PublicityInsider.com http://www.PublicityInsider.com/ If your product or service can be given as a gift, a publicity windfall awaits at the end of the year - but you need to start working in June. Each December, media outlets cover the newest, the hottest and the most unu... read more

22. CRI Announces Results of SHRM Conference Survey

By Paul R. Dorf, Ph.D., APD Upper Saddle River, N.J. – July 13, 2005 - During the Society of Human Resource Management 2005 Annual Conference held in San Diego from June 20-24, 2005 Compensation Resources, Inc. (CRI) surveyed participants concerning their thoughts on current and future compensation issues. The results of the survey, covering 587 respondents, are as follows: Approximately two-thirds of the survey particip... read more

23. Compensation Committee 101: What Does It Do?

By Paul R. Dorf, Ph.D., APD Upper Saddle River, N.J. – June 8, 2005 - The increased focus on the size of Executive Compensation Packages and their apparent disconnect with the realities of company performance have placed tremendous concern on a company’s decision making process. Add to that the issues of corporate governance, and you now have placed the Compensation Committee very much in the limelight. But what is the rol... read more

24. Compensation Resources, Inc. Releases Its 2004 Turnover Survey

By Paul R. Dorf, Ph.D., APD Upper Saddle River, N.J. - September 2004 - Compensation Resources, Inc. has released the results of its 2004 Turnover Survey. The purpose of this study was to obtain turnover statistics and trends. Data was compiled from survey questions that were developed by CRI and distributed to companies in over ten industrial classifications, in addition to Not-for-Profit organizations. The survey sample... read more